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Website Privacy Policy

This Privacy Policy was last updated on April 27, 2016.

Maintaining the privacy of your personal information is of the utmost important to OPERATION LOOKOUT® National Center for Missing Youth (“OL”).  This online privacy policy describes how OL collects and maintains all personally identifiable information that is obtained through this website: operationlookout.org.  The purpose of this privacy policy is to explain how we will use any information we obtain from this website, as well as the practices and procedures we have implemented to protect your personal information.  Please be aware that operationlookout.org’s sponsors, advertisers, or websites that have links on our website may collect personally identifiable information about you on their websites.  The information and privacy practices of those organizations are not covered by this policy.

We encourage you to read this privacy policy to gain a better understanding of how your personal information will be treated as you navigate OL’s website.  If you have any questions, comments, or concerns about this privacy policy or our data collection practices, or if you would like to request that we delete your personal information from our records, you can email OL; call us toll-free at: 1-800-LOOKOUT (566-5688); or send us your questions or comments via postal mail to: OPERATION LOOKOUT, 6320 Evergreen Way, Suite 201, Everett, WA 98203

Information We Collect

You have several opportunities to submit your personally identifiable information on OL’s website, including your name, postal address, e-mail address, and telephone number. The purpose of collecting such information is to respond to specific questions; to honor requests for brochures, newsletters, or other publications; to provide users with information about missing or found children. We may use your personal information to periodically communicate with you concerning OL issues, such as delivering information to you about upcoming events or missing children “E”Lerts.

OL utilizes the services of PayPal for processing secure credit card transactions made online. PayPal provides personally identifiable information which may included your name, postal address, e-mail address, and telephone number. The provided information is recorded for our records and we may use the information to periodically communicate with you. Your financial information is kept confidential by PayPal and is not shared with OL. The information and privacy practices of PayPal are not covered by this policy.

OL also stores your personal information if you chose to submit information about a missing child on our website.

OL collects technical data from visitors of OL’s website. We automatically collect Internet Protocol (“IP”) addresses and domain names of the originating visitor’s computer, in order to track the number and frequency of hits we receive per page. We may also identify the source of an external website link that brought you to operationlookout.org. This helps us to evaluate what websites or other content are prompting users to visit OL’s website. We do not, however, associate individual IP addresses with any personally identifiable information in our databases.

Information We Share With Third Parties

In cases where a visitor to our website makes a report about a missing child, in doing so, submits personally identifiable information, we forward such information to appropriate law enforcement agencies for investigation.

From time to time, we may supply to third-party vendors personal information about visitors who wish to receive information from us. Such vendors may include, for example, organizations that process mailings for us. Those vendors have entered non-disclosure agreements with us so that personal information is used only to respond to the visitors’ requests and is not shared with any other entity or individual. Occasionally we will share “aggregate information” about our visitors with certain third parties. Aggregate information shows visitor activity as a whole but does not identify any individual user. For example, we may post a survey to which visitors can elect to respond. We might share the results of that survey with interested third parties, or we may use the information to improve our services and/or our website.

Except as described in this section, we will not sell, rent, share, or otherwise disclose your personal information to any party for any reason.


Cookies are small text files that are sent to your browser from a web server and are stored on your computer’s hard drive. When you return to that website, the cookie will tell the website that you have been there before. The website can then offer you products or ads that are tailored to your interests. By using cookies, information may be collected without your express knowledge. OL does not use cookies to track your use of our website, although we may employ cookies to make your search of our missing children posters more efficient. OL may incorporate use of third-party products or services within OL’s website to bring you richer content. Such third-party products or services may make use of cookies. Refusal to accept cookies will not prevent the use of OL’s website, but some portions of our website may not function properly without cookies enabled.


The voluntarily submitted data that we collect from you is stored on a secure, password protected server located in Washington State. Only authorized personnel have access to this information. OL uses procedural and technical safeguards to protect your personal information against loss or theft, including industry-standard encryption technologies. OL also uses “firewalls” to restrict unauthorized access by users inside and outside our organization. OL uses a third-party intermediary to process forms and your online donations and payments. Your personal and credit card information is encrypted when submitted to these processors and is transmitted over a secure connection using Secure Socket Layers (SSL) to ensure protection of your private information.

Despite our best efforts to protect and secure your information, please be aware that no transmission over the Internet and no data storage method is 100% secure.


OL does not intend to collect personal information from children under the age of 13. While we encourage children to visit our website and learn more about our programs, we recommend that parents approve and closely supervise the activity of their children at this and all other websites. We urge children to check with their parents before entering information on any website and we urge parents to discuss with their children restrictions regarding the online release of personal information to anyone they don’t know. If you are a child under the age of 13 and have information you would like to report to OL about yourself or another child, please contact us at: 1-800-LOOKOUT (566-5688).

Links to Other Websites

Our website contains links to other websites. This privacy policy does not apply to those websites, nor do the privacy policies of those websites apply to us. We urge you to review the privacy policies of any website you may access through our website.

Accurate Personal Information

If you are a donor and would like to update, review, or delete the personal information we have on file for you, please email OL. Be sure to include both your old and your new personal information in your request so we can properly update our records. If you are not a donor, please email OL.


To unsubscribe from postal mailings, email oladmin@operationlookout.org, write OPERATION LOOKOUT® National Center for Missing Youth, 6320 Evergreen Way, Suite 201, Everett, WA 98203, or fax 1 (425) 348-4411 your request to be removed from our mailing list.

To be placed on the Call to Action and Fundraising  DO NOT CALL list, email oladmin@operationlookout.org or call 1-800-LOOKOUT (566-5688).

To unsubscribe from Missing Child “E”Lert emails sent by operationlookout.org, reply to the email and type “Remove from “E”Lert List” in the subject line or if you received a duplicate message, notify us directly at casework5@operationlookout.org.

We may at times make use of “opt-in” Email Blast companies as a part of our public education and awareness campaigns, which utilize an email list that we do not have nor do we have control over. If you do receive a duplicate email or E’Lert, we apologize for the inconvenience. You can follow the link to “opt-out” of future emails our Email Blast companies may send.